Collaborator Bio

With a passion for art, design, culture and meeting new people, practicing a career in a hands-on environment was a natural choice. I pursued an education in digital photography and imaging at Georgian College, where I learned the necessary skills to successfully own and operate a photography business.

Upon completion of my schooling, I was immediately hired as a full-time photographer for a company that specializes in the manufacturing of life size golf simulators. With a rigorous work schedule and tight deadlines, I learned to adapt quickly to an ever-changing work environment, while still delivering a quality product. From there I was given the opportunity to fulfill various roles within different companies, including studio manager, photographer, designer, assistant, branding and sales.

Through these experiences I have been able to expand and develop my working knowledge in all areas of the business in order to keep up-to-date with industry trends and standards. I’ve had experience shooting and assisting in numerous forms of photography including landscape, portrait, archival, editorial and product.

Cyndal Lorch
Cyndal LorchMississauga - ON

An Interview with Cyndal

Q. When is your birthday?

A. December 20, 1984

Q. What is your best memory/moment from one of your past birthdays?

A. I think my best birthday memory was when I turned 12 and went to get my ears pierced. I have 2 older sisters, and it was a tradition that on your 12th birthday you got to get your ears pierced, and since theirs were already done, it felt like I had been waiting so long for my turn. On my birthday there was a snowstorm so I thought it wasn’t going to happen, but my mom still had my appointment set and we went anyways. She picked me up after school, we drove into town and that was that. 

Q. How about your worst?  And why?

A. My worst birthday memory would have to have been my 25th birthday. It was a difficult time for my family as my niece was still battling cancer and obviously a few other occasions fell through the cracks. My birthday came and went and I didn’t hear anything from my parents. I figured because it was so close to Christmas and I’d be going home to visit in a couple days that they were just saving it, since it was a milestone birthday. I got home for Christmas and still nothing, which was weird, but I didn’t say anything. They only remembered when my youngest brother reminded them.

Q. What do you believe is the most important aspect of celebrating a birthday?

A. Being reminded of the passing of time and how quickly a year can go by. I think birthdays are a good time to remember, reflect and set goals.

Q. Do you/your family have a tradition/rituals/ceremonies to celebrate birthdays? What is it?

A. Growing up in our family, the day was all about the person who’s birthday it was. As part of our family birthday tradition, the birthday child got to pick the kind of birthday cake they wanted. They also got a special birthday breakfast and dinner. We got to choose all of our favourites, and everyone else had to just deal with it (although we usually picked popular favourites of everyone) the day was all about us. Also, because we didn’t get to eat a lot of junk food, the birthday child also got a bag of chips of their favourite flavor. …funny how our traditions all seemed to gravitate around food.

Q. What is your life motto?

A. Remember who you are. (My mom would always say that to us growing up when we would leave the house, and it’s stuck with me.)

Q. What/Whom drives you to keep going and why?

A. I think just coming from a big family (two sisters, three brothers), it pushes you to keep going and be your best. It’s not that its any kind of competition, it’s just that knowing that you have a cheer squad behind you to support you through your ups and downs is a motivator on it’s own. I can’t just slip through life unnoticed; I have too many witnesses behind me watching my journey. I also like the feeling of progress and accomplishment, which in itself is a driving force in my life. I’m definitely goal oriented.

Q. If you could change one and only one thing – big or small – what would it be?

A. Make people more open-minded to different ways of life and accepting of others as they are.

Q. Which photographers have influenced you, and how did they influence your thinking, photographing and career path?

A. I’m terrible with names, and also rarely pick favourites of anything, so no particular photographer that comes to mind has influenced me. I’ve never really liked labels or feeling like I’m confining myself to any particular “favourite”, although I have started to pay a bit more attention to it. I have found that different things inspire me at different times and in different ways, and rarely does a single persons entire body of work inspire my the way that maybe a select few from various sources might.

Q. What motivates you to continue to take photographs?

A. The power of creativity and realizing that not everyone has the gift or ability to create their vision. Also, the ability to immortalize a moment in time, and bring out aspects of that moment that may have otherwise been missed.

Q. Why did you agree to participate in The Birthday Book Project?

A. Because I have always been passionate about creating a book of beautiful imagery. I think that collaborating with a group of photographers on such a project will make it that much more inspiring and keep my creativity flowing.

Q. What do you expect to accomplish through your participation in The Birthday Book Project?

A. I think personally it will help me to create a more focused body of work by creating something for a common goal. Working with a group that you have to answer to, will also help to push me into a more creative mindset and force me to keep my creative hat “on” and produce new and exciting work, rather then just falling into old habits of techniques you’ve already mastered. I want to be able to try new things and come out with some great imagery in the end.